How are content marketers using AI?

Design, illustration and image creation

41%

Social media content generation

39%

Writing copy

38%

Personalisation and recommendation

35%

Translation and localisation

31%

Content classification

29%

Metadata generation

25%

Coding (related to content marketing)

24%

SEO

22%

Sales and support

18%

Video creation

15%

AI tools not used/don't know

3%

Design, illustration and image creation

41%

Social media content generation

39%

Writing copy

38%

Personalisation and recommendation

35%

Translation and localisation

31%

Content classification

29%

Metadata generation

25%

Coding (related to content marketing)

24%

SEO

22%

Sales and support

18%

Video creation

15%

AI tools not used/don't know

3%

Design, illustration and image creation

41%

Social media content generation

39%

Writing copy

38%

Personalisation and recommendation

35%

Translation and localisation

31%

Content classification

29%

Metadata generation

25%

Coding (related to content marketing)

24%

SEO

22%

Sales and support

18%

Video creation

15%

AI tools not used/don't know

3%

Design, illustration and image creation

41%

Social media content generation

39%

Writing copy

38%

Personalisation and recommendation

35%

Translation and localisation

31%

Content classification

29%

Metadata generation

25%

Coding (related to content marketing)

24%

SEO

22%

Sales and support

18%

Video creation

15%

AI tools not used/don't know

3%