The marketplace model is expected to be the largest and fastest-growing retail channel globally between 2022 and 2027

the share of global ecommerce sales that third-party sellers will capture through the marketplace model by 2027

59%

the share of global ecommerce sales that third-party sellers will capture through the marketplace model by 2027

59%

59%

the share of global ecommerce sales that third-party sellers will capture through the marketplace model by 2027

59%

the share of global ecommerce sales that third-party sellers will capture through the marketplace model by 2027

Edge by Ascential, 2022